Is Live Video & Phygital Retail the Key to Winning Gen Z?
Remember the days of aimlessly scrolling through online stores or battling crowds at the mall? Teens and young adults who grew up with smartphones are changing the way we shop. They love a combo of two things: watching live videos about products and the phygital experience. This isn’t just window shopping, it’s a personalized, interactive experience that’s changing […]
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Personalize Customer Journeys with Phygital Experiences
The Age Of ‘Phygital’ – Embracing The Change From Tangibility To Interactivity. Business And Social Dynamics Are Changing Rapidly. The Future Is In How Business Can Blend Together Both Physical And Virtual Worlds To Create Seamless Customer Experience The phygital experience economy has been propelled by rapidly evolving consumer behaviors and technological innovations. As digital […]
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