Phygital in retail is a hybrid concept that harmoniously leverages physical and digital retail to feature the positives of each. It is designed in a way that bridges the traditional boundary between offline and online, providing a unified and personalized one-click shopping experience.
Read moreWelcome to the new world of phygital customer experiences—physical and digital, all combined as one. Create the perfect fusion, going from the physical to the virtual by blending the in-store and online components smoothly, giving your customers a seamless, incredible customer journey.
Read moreWith the world of e-commerce moving toward lightning speed, innovative solutions to enhance user experiences and raise sales need to be included. One of them is a video commerce platform. If you implement video commerce solution on your website
Read moreIn this article, we consider the prospects for phygital and video commerce in terms of their ability to help raise better levels of customer service and engagement in retail and what these innovations bring to the table. Phygital experiences bring forth the best of both worlds:
Read moreLive video shopping is a great option that eases the transition from online to an actual store, altering the retail industry. This reduces to the concept of going for a phygital, which is convenient like an online store but has the customization of a physical store.When a retail firm
Read moreThe changing landscape in e-commerce is quick. So, it is the same in virtual shopping. Due to innovation with increasing technology and interested consumer preferences virtual shopping has become an important part of the online shopping experience. According to one survey
Read moreRemaining ahead in the competitive and dynamic e-commerce environment requires innovation and adaptability. Live video shopping is one business innovation that has become a real game changer. The interactive approach combines the fun of live streaming with the convenience of online shopping
Read moreAs the D2C landscape evolves, innovative technology becomes necessary for brands to keep up. Video commerce portends excellent promise in engaging customers, enhancing conversion, and ensuring brand loyalty. Integrating video commerce
Read moreV-commerce, or video commerce, is the selling process of displaying products to customers and demonstrating them through videos. Video commerce significantly gives a more personalized touch to the customer, making the customer’s interaction experience with
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